This isn’t anothegiovanni_maciociar Black Friday Sale…Why?

Because we bring you the highest quality products at the best prices, with additional support to empower you in your practice, 365 days of the year.

True to our company values, we are dedicated to:

Empowering You in Your Studies and Practice

We are committed to offering Giovanni Maciocia’s® formulas, Su Wen Herbs®®, made to the highest quality standards, at the best possible prices, all year round, not just on Black Friday!

To further support practitioners in the use of the Su Wen Herbs®® supplements we offer students and practitioners complimentary educational webinars and comprehensive presentations by Giovanni and other experts in the practitioner community, to continue to share Giovanni’s knowledge and legacy with future generations, in the acupuncture and herbal industry. If you would like to see any specific training or webinars, please let us know.

We also have a practitioner support team dedicated to answering any questions you may have on the products.

Offering only the Highest Quality Products

Our manufacturing facilities in California and Oregon, meet with FDA current Good Manufacturing Practices and benefits from state-of-the-art equipment, and is TAF and ISO certified.

The formulae are produced using only fully authenticated concentrated herbal powders, made from raw herbs sourced from suppliers adhering to Good Agricultural Practices (GAP) and processed in environmentally controlled facilities. Learn more

Thoughtful consumption
Only buy what you need and take advantage of our drop-shipping service, directly to your patient’s home or preferred address.
Once you have prescribed the relevant formula(s) for your patient, simply place your order online at, enter your billing address and your patient’s preferred delivery address…it’s that simple.

Low Prices and Free Delivery on Giovanni’s TextbooksObstetrics and Gynecology in Chinese Medicine 500 x 650 px
We are committed to offering Giovanni’s textbooks and e-books at the lowest prices, with free shipping in the US, year round at

If you haven’t already, you can download your free copy of Giovanni’s presentation on the Combination of Acupuncture Points, just use discount code #idoacupuncture at check out. Available until Sunday November 27th.

Championing School Collaboration

We partner with TCM schools globally to offer access to Giovanni’s educational materials, and offer a number of bursaries to Acupuncture and TCM schools to support students in their learning, whilst they embark on their educational journey into TCM.

We also offer a number of awards to celebrate graduates who have performed exceptionally in their Acupuncture and TCM studies, to help them in their transition into clinical practice, further supporting the future generation of practitioners.

Giving Backgiovanni_maciocia_foundation

The Giovanni Maciocia Foundation was recently established in Giovanni’s memory, to continue his legacy to support the acupuncture and TCM communities, using their expertise in this field to make a positive difference to those who need it, at a time when they need it most.

Customers are welcome to make a donation during checkout when purchasing any of the Giovanni Maciocia products and a percentage of all sales made through goes towards the Giovanni Maciocia Foundation, of which the funding will be shared amongst our charitable partners:


Acupuncturists without Borders, Healing Opportunities and The Jade Screen Project.

Interested in donating?